Growing Digital Revenues for Traditional Media
BIA/Kelsey reported $130 Billion in Local Ad Spending in 2008. Radio got 11%. TV got 12%.
Direct Mail got 29%. That's a $37 Billion Business!!!
As Direct Mail moves from print to online and mobile... we believe that those Direct Mail dollars should move to Broadcasters' Bottom Line! We have the solution to make that happen!
10LocalCoupons.com (which will be branded specifically for your market i.e. 10DesMoinesCoupons.com, 10BuffaloCoupons.com etc. etc) seeks to partner with the best broadcasters in each market to create the dominant Local Direct Mail brand.
Together we will benefit from the massive migration of money from print to online and mobile.
Broadcaster Benefits:
- It's turnkey. You run spots. Period. Your sales team doesn't have time for this.
- Broadcast creative is professional, localized, customized by market.
- Straus Digital Media manages all of the backend, sales, fulfillment, payment, & technology
- High ROI and High ROE (return on effort) for your stations.
- Straus Digital Media has a proven leadership team, great track record and strong funding.
- Just run the spots & cash the checks!
Direct Mail Dollars ARE moving from print to online and mobile. Let's go turn those dollars into a new, growing, profitable revenue stream for your stations! Let's talk:
Eric Straus
CEO / East Coast |
Tom Sly
CRO / West Coast |
